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THE CLIENT
FRIED PICKLE FESTIVAL
THE PROJECT
Design a logo and advertising materials for the annual Fried Pickle Festival
THE FINISHED PRODUCT
For this logo, we hand-lettered everything from scratch to give that very organic, folksy feel. We used the dark and light greens to play on the cucumbers natural color. Making the seeds a warm yellow added color and also filled in the negative space beautifully. For the advertising, we added a deep orange shade to add contrast and visual interest.
LOGO



ADVERTISING

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